Mikado Kyowa Seed becomes MikadoGo back
In the past few years, Vilmorin-Mikado has been strengthening its positioning in Asia. And today, we continue to do so by developing a new identity for our Mikado Kyowa Seed product brand which now becomes Mikado.
With this new brand identity, we want to clarify our offer in Asia through a strong, recognized and identified product brand. A brand that illustrates the long-lasting Japanese roots of our products, the quality and reliability of our seeds, the taste of our vegetables, and the fair and long-term partnership we develop on the continent.
Let’s now discover its new design!
A new design easily recognizable by our clients who will progressively discover it on their new seed packaging and other communication tools from January 2023.